At a time when music is often created for quick consumption, acclaimed R&B and Neo-Soul recording artist LeVelle is taking listeners back to the heart of authentic soul music with his standout single “Suga,” featured on his acclaimed third studio album, All In Love.
“Suga” is a smooth, heartfelt R&B anthem that showcases LeVelle’s signature vocal range, soaring falsetto, and rich storytelling.
Built around sweet lyrical metaphors, including references to licorice and other sugary delights, the song paints a vivid portrait of romance, kindness, and genuine emotional connection.
More than a love song, “Suga” serves as a reminder that love is expressed not only through words, but through everyday acts of compassion.
All In Love represents far more than another album for LeVelle, it embodies his commitment to preserving the soul of R&B.
“It’s okay for us to express how we feel,” says LeVelle. “Music has taught me to be a better father, a better friend, a better brother. That’s what we need. We need to get back to that part where music is not just about sex, but about connection.”
LeVelle has become known for describing much of today’s music as “microwave R&B,” songs produced quickly, consumed quickly, and forgotten just as fast.
His music intentionally takes a different approach, embracing the artistry of storytelling, patience, and emotional depth.
“Back in the day, R&B set the mood,” LeVelle explains. “You had a conversation. You took your time. You didn’t just pop it in the microwave.”
That philosophy was shaped through years of performing alongside the late legendary Frankie Beverly and Charlie Wilson, whose mentorship reinforced the importance of authenticity and caring for audiences above chasing fame.
“Frankie used to tell me, ‘Don’t worry about being famous. Worry about taking care of your fans. Your fans will make you famous.'”
Instead of following trends, LeVelle continues to build a catalog rooted in purpose.
While his previous album, My Journey Continues, reflected personal healing through loss, All In Love celebrates restoration, generosity, and hope.
For LeVelle, “Suga” perfectly captures that message.
“It’s about showing kindness, even something as simple as paying for the person behind you in line. Just because.”
Raised in church and influenced by strong family values, the Kansas City native believes music should inspire people to become better versions of themselves while preserving the cultural legacy of classic R&B.
“When you go back to the days of Sam Cooke and Marvin Gaye, music had substance. It was storytelling. It was about love. It was about us being vulnerable.”
LeVelle also believes emotional honesty, particularly among men, is a form of strength and leadership.
“I just want to bring us back to love.”
As modern R&B continues to evolve, LeVelle welcomes innovation while remaining steadfast in protecting the genre’s rich heritage.
“R&B is ours. We have to protect it and keep it alive.”
With “Suga,” LeVelle delivers exactly what longtime R&B lovers have been craving, a timeless record filled with warmth, soul, sincerity, and unforgettable vocals that remind listeners why authentic music never goes out of style.
“I want people to leave my shows saying they’ve been touched, that the music made them want to be better and uplifted them,” says LeVelle.
Click here to hear “Suga”by LeVelle.
To experience more from LeVelle and stay updated on new music, videos, tour dates and exclusive updates, visit www.levellemusic.com.
About LeVelle
LeVelle is an acclaimed R&B and Neo-Soul recording artist whose signature vocals, heartfelt songwriting, and authentic storytelling continue to captivate audiences nationwide. A Kansas City native, LeVelle remains dedicated to preserving the rich legacy of R&B by creating music rooted in love, vulnerability, and meaningful human connection. His latest album, All In Love, is available now on all major digital streaming platforms.